Apex Skating Transforms Into Apex Hockey: Elevating Performance Beyond Skating
Apex Skating, a pioneering force in the realm of ice hockey skills development, proudly announces its rebranding as Apex Hockey. This strategic evolution reflects the company’s commitment to revolutionize hockey performance across all dimensions, uniting advanced skills training, cutting-edge cognitive enhancement technologies, and a steadfast dedication to groundbreaking research in skating biomechanics.
Established in 2016 by visionary business partners Shane Byrne and Dan Bittle, Apex Hockey has rapidly grown into a beacon of excellence, with headquarters in Ottawa, Ontario, and Los Angeles, California. The decision to rebrand emerged from a vision to expand their offerings beyond traditional skills training, into a holistic approach that encompasses every aspect of athletic performance.
“At Apex Hockey, we’re not just refining skating techniques; we’re shaping the future of hockey performance,” declared co-founder Shane Byrne. “Our rebranding as Apex Hockey represents a significant step towards realizing our vision of a comprehensive platform that elevates players to their highest potential, both on and off the ice.”
The transition to Apex Hockey underscores three key pillars that define the company’s renewed identity:
Holistic Performance Enhancement: Apex Hockey’s repertoire now extends far beyond skating skills. Through proprietary software development, athletes gain access to cutting-edge cognitive training tools designed to sharpen mental acuity, a critical component in achieving peak performance.
Pioneering Research and Development: The company’s unwavering commitment to research in skating biomechanics sets Apex Hockey apart as an industry leader. With a dedicated focus on academic exploration, the company is poised to unveil innovations that will reshape how the world perceives and approaches hockey performance.
Global Reach, Local Expertise: With dual headquarters in Ottawa, Ontario, and Los Angeles, California, Apex Hockey combines international reach with a personalized touch. This unique blend ensures that athletes receive world-class training while benefiting from the tailored attention that fuels their individual growth.
In addition, Apex Hockey boasts a team of over 30+ employees across North America, including experts in biomechanics, data scientists, and former high-level hockey players. This diverse blend of expertise ensures that athletes receive comprehensive, multidisciplinary support on their journey towards excellence.
As Apex Hockey embarks on this transformative journey, the founders and their team express gratitude for the unwavering support received from clients, partners, and the hockey community at large. The rebranding heralds a new era of limitless possibilities for athletes seeking to push the boundaries of their performance.